Why I love Macy's

I just found a new reason to love Macy's.

This is not an unpaid, unsolicited ad for the store. Has nothing to do with their merchandise, sales people, or advertisements.

It also has nothing to do with the fact that a while back I got such a cute sweater there for about 80 percent off.

Nor does it have anything to do with the fact that I have a gift card for Macy's that I haven't used yet but will.

None of that is important.

What Macy's has done is something every business should do.

I had to call there one day this past week. Like every other store, Macy's has automated answering: press 1 for women's fashions, press 2 for someone to explain your credit card bill; etc. ad nauseum. Then, it has an option for you to hang on to be connected to a real person who will actually talk to you.

Now while having a real person to talk to is a wonderful thing itself, and certainly something AT&T needs to look into, that's not why I love Macy's.

I love Macy's because before the automated answering machine put me on hold while I waited for a real person who talked to me, this is what it said: "Please wait during the silence while we connect your call."

Yep. Silence. No tinkling chimes playing "You Light Up My Life." No connection to a radio station. No commercial for what's on sale in Housewares. No elevator music of any genre.

Just pure, golden, blissful silence.

I love Macy's.